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Welcome to the Short Term Rental Marketing Newsletter

Before you go, watch this! (You’ll love it)

If you don’t get as many bookings as you want - or deserve - the problem isn’t your property.

You don’t have an easy way to:

• Build a marketing plan

• Drive attention

• Gain trust from guests

• Earn their booking

The best way to do this requires 7 simple steps.

Follow these 7 steps, and you’ll have a machine that gets bookings.

How to build that system is what you’ll learn in my new training, “7 Steps to Make $100K for your Airbnb or Hotel from Social Media in 2026.”

This is a limited training. Then it's gone forever.

P.S. Even if you did get the bookings you wanted, you’ll still learn one or two nuggets from this. Plus, it’s free ;)

Only found here. At this very moment.

⭐️⭐️⭐️⭐️⭐️ Join 200+ happy students

If you want to learn how to earn $100K of bookings from social media in 2026, you must do these 7 things:

✅ Step 1: Know your guest

There are two ways to identify an avatar. This matters because if you don't know who you're talking to, then no one will listen.

✅ Step 2: Set a marketing budget

There is no framework for this. Just a simple answer.

✅ Step 3: Get attention

Get our full content shot list that drives interested eyeballs.

✅ Step 4: Capture leads

The best way to sell guests over time is email. The best way to get email addresses is lead generators.

✅ Step 5: Send emails

Email marketing is the most transaction marketing channel to exist. Plain and simple.

✅ Step 6: Run Meta Ads

Once bookings are coming in, the machine is clearly working. Now, you just need more people to go through the machine. Ads is the easiest way to do that.

✅ Step 7: Work with influencers

Influencer marketing is a science. Most rental operators treat it as a gamble. Learn the science. (It's simple).

Creating a training like this was a huge investment. Your support is appreciated.

P.P.S. You will get my email for questions. Use it!

P.P.P.S. If you can’t make it during the scheduled times, STILL SIGN UP! A recording will be sent to you afterwards.

Hi, I'm Scott. 

The one writing this. I spend 10 hours each week writing 'The Lodge Social'. The short term rental marketing newsletter with over 5,000 subscribers.

The rest of my time is spent running Lodge Social. My media marketing agency for airbnbs and hotels. 

Everything you will learn in this training is my work. I do it every. single. day.

Since Lodge Social launched, we've gotten some pretty cool results:

✅ $64.7k in additional revenue added within 45 days.

✅ 100% increase in Instagram followers within the first 30 days.

✅ 11x increase in followers the first 90 days.

✅ Made a 3-to-1 return on ad spend in the first month.

✅ 60% of last months bookings came from social media. Last year it was 0%

All following this exact process.

If it works for us (average intelligence), it will work for you.

The idea of treating Airbnbs, campgrounds and other vacation rental properties as a real business is becoming more popularized. I think the hospitality industry is shifting to a place with incredible opportunity where marketing plays a huge role.

My goal is to create the best dang short term rental marketing content on the internet. It all starts here.

More about me →